Tim Cook, Peter Oppenheimer Cite Chitika Insights Data on Apple Q3 Earnings Call
Apple executives cite Chitika Insights’ June Tablet Usage Update as part of the company's quarterly earnings call yesterday. This is second consecutive quarter in which the company has referenced Chitika usage data as part their report to key investors and the general public.
Chitika has invested heavily in the development of our programmatic buying technology and reach over the past several years, and our real-time bidding division now has the ability to act upon more than 150,000 requests per second. This allows advertisers to leverage Chitika’s first party network of over 300,000 publishers to extend their search strategy and buying through display.
If you’re a site owner new to online advertising, the logistics and nuances behind driving revenue can seem daunting. But by following a simple set of best practices, you can maximize the money you make while making minimal changes to your site’s look and feel - keeping your visitors happy.
Facebook COO Sheryl Sandberg was in attendence at Blogher 2013 in Chicago, where Chitika was present in order to better understand our publisher base and connect with current Chitika publishers.
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